LIGHTNING RELEASES – FRESNO, Calif. February 5, 2014 – Decipher, a comprehensive market research services firm, today announced 27 percent year-over-year revenue growth for 2013. The firm, which has consistently been ranked in national programs such as the INC 5000 Fastest Growing Companies, GRIT Top 50 Innovative Firms and the LEAD411 Tech 200 List, attributes its growth to the timely implementation of new, industry leading, technology solutions. In addition to revenue growth, Decipher added 58 new employees during 2013.
“We’re always looking ahead, anticipating what our clients and the industry as a whole will need next from a technological and a services standpoint,” said Jamin Brazil, co-CEO for the market research firm. “The ability to meet and exceed the research needs of our quickly evolving industry has allowed us to continue to grow, hire new people and stay ahead of the curve.”
During 2013, Decipher added several new features to its market research and reporting platform, Beacon, allowing the company to better serve new market segments. Streamlined reporting functions that allow for better data visibility and accessibility, mobile-friendly survey implementation and user interface speed and simplicity were just a few of the upgrades made to the platform. In addition, new partnerships with overseas distributors and Beacon licensing agreements with several leading brands and research companies helped to drive the company’s revenue growth.
Fifty-four individuals were added at Decipher’s Fresno, California headquarters, primarily in the client services and programming departments. At the senior level, the company added a newly formed position for CFO (Jeffrey Bergman) and a new SVP of client development (Jonathan Tice). Four new staff members were added to the company’s London office.
A marketing research services provider, Decipher specializes in online survey programming, sampling, data collection and data reporting. Utilizing proprietary Web-based applications, Decipher integrates state-of-the-art technology with traditional research techniques. Decipher is all about uncovering opportunities in whatever territory is explored with clients. As a true partner, Decipher isn’t interested in just data, but also about what that data represents for each client. The company focuses on technology and research systems that bring data to life, and in doing so, helps reveal how even seemingly small discoveries can yield meaningful insights.
For more information, contact: